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Your Hiring Process: A Trip Down the Red Carpet or an Episode of Survivor?

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Red Carpet?There’s no doubt that hiring qualified people is important. Having top-notch talent who do quality work will help your company reach its goals. Unfortunately, in an effort to get hiring right, some companies have made their selection process an obstacle course.

Take, for example, a prominent company in Seattle. It’s a great place to work. However, a less prominent employer in town, with whom they compete for employees, is winning the war for top talent. Is the lesser known company’s jobs and work environment better? No. They consistently rank slighter lower on Glassdoor.com.

Why is the lower-ranked company winning the war for top talent? It’s simple. It’s their process. They’ve created a fast and efficient red-carpet experience for candidates. Top talent are treated with exceptional care, and are whisked through an expedient selection process. This includes one phone interview followed by one face-to-face interview.

The more prominent company hires differently. A phone interview is followed by four separate visits for in-person interviews. As one candidate put it, “Interviewing with them is like being on the show ‘Survivor.’ They make you go through a ridiculous obstacle course to get to their jobs.”

Does this mean the prominent company is more rigorous in their selection process? No, not at all. In fact, when compared side by side, both companies maintain high standards. The lesser known employer is meeting these standards quickly and efficiently.

How can you turn your hiring process into a red carpet experience that attracts instead of repels top talent? Answering these questions will get you started:

  • How many steps are there in our selection process? Which steps can be condensed or eliminated without sacrificing quality?
  • What do we need to see, hear, and experience in an interview to know if someone is a fit or not? How can we do this more quickly and efficiently?

Speed and quality are not mutually exclusive. A fast and efficient selection process can be thorough and effective. Which is vitally important. Talented people have choices. Rolling out the red carpet makes them much more likely to choose you.

Scott WintripYour Hiring Process: A Trip Down the Red Carpet or an Episode of Survivor?
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HOW WE CREATED OUR LAST WEBSITE

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Father Christmas. Santa Claus. Or as I’ve always known him: Jeff. You hate me; you want to kill me! Well, go on! Kill me! KILL ME! The way I see it, every life is a pile of good things and bad things.…hey.…the good things don’t always soften the bad things; but vice-versa the bad things don’t necessarily spoil the good things and make them unimportant. Saving the world with meals on wheels.

Greg VadnalHOW WE CREATED OUR LAST WEBSITE
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THE KNOW HOW OF BRANDING

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Lisa, vampires are make-believe, like elves, gremlins, and Eskimos. We started out like Romeo and Juliet, but it ended up in tragedy. Attempted murder? Now honestly, what is that? Do they give a Nobel Prize for attempted chemistry? Get ready, skanks! It’s time for the truth train! Books are useless!

Greg VadnalTHE KNOW HOW OF BRANDING
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THE SWEET LURE OF CHOCOLATE

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Chocolate. There are few foods that people feel as passionate about — a passion that goes beyond a love for the “sweetness” of most candies or desserts: after all, few people crave caramel, whipped cream, or bubble gum. For the true chocoholic, just thinking about chocolate can evoke a pleasurable response.

Greg VadnalTHE SWEET LURE OF CHOCOLATE
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FEED YOUR SKIN

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Indulging in savory fruits and vegetables and warm, spicy baked goods is one of the season’s great pleasures. But did you know that this cornucopia also can benefit your beauty routine? In fact, the very ingredients that are hallmarks of your holiday meals are extremely effective skin remedies.

Greg VadnalFEED YOUR SKIN
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INFOGRAPHIC – SOCIAL MEDIA ADDICTION

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Are you suggesting that coconuts migrate? How do you know she is a witch? On second thoughts, let’s not go there. It is a silly place. Where’d you get the coconuts? Oh! Come and see the violence inherent in the system! Help, help, I’m being repressed!

Greg VadnalINFOGRAPHIC – SOCIAL MEDIA ADDICTION
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TELLING STORIES IN 3 DIMENSIONS: ART TODAY

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Occasionally the desire for verisimilitude leads the artist in extreme directions: because the Irish maid in the “Amber” project was diagnosed with hysterical blindness, Häussler blindfolded herself to create some of the objects in the installation.

Greg VadnalTELLING STORIES IN 3 DIMENSIONS: ART TODAY
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Time Kills Brain Cells, Not Deals

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Scott's Monday Morning MessageIt’s been said that time is not on our side. The latest stats back this up. According to the Dice-DF Vacancy Duration Measure, time-to-fill has risen to its highest level in 15 years.

The problem is not capabilities, as there are more of those today than 15 years ago, especially the added efficiencies through technology. Nor is it available talent, as competent recruiters can always find someone to do the job.

The problem is process―most hiring managers (and their staffing and recruitment vendors, if they are using them) are not working a process that allows them to hire in an instant. Yet, these very same hiring managers can buy many things they want, when they want them, from services like iTunes, Amazon and GrubHub. Needs are always more important than wants, which makes this all-time high of time-to-fill even more baffling.

Time is clearly not on the side of anyone who recruits or hires. It makes people scared, scattered, scurried, and, sometimes, even stupid. Too much of it allows them to over-think and under-perform. This causes real harm as jobs go unfilled, backlogs increase, overtime grows, efficiencies plummet, customers complain and revenues and suffer.

Staffing and recruitment services, in particular, have a unique opportunity to make their buyers smarter by helping them engage in a nimble process where they get the talent they needed yesterday right now. There is lots of talk about differentiation amongst people in the staffing business; here’s one that’s not only distinct, different and powerful, but also solves the problem of out of control time-to-fill.

Scott WintripTime Kills Brain Cells, Not Deals
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Noise Canceling the Competition

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Scott's Monday Morning MessageCompetitive golfers and dancers keep their competition top of mind, knowing their influence can undermine them at any moment. Just the noise from these competitors can cause them to slice a drive or miss a step, creating a lost opportunity which ends up losing the match. The competition ends up stealing their trophies, their winnings and even their self-confidence and pride. The real power of these competitors comes from where they live—right between the ears. That’s why we often hear people saying they are competing with themselves, as they know that the only real competition, the thing that can get in their way, is their own thinking.

Just like these athletic professionals, competition for customers and candidates is not on the outside, but in our own competitive thinking. The other companies who provide similar services are not competitors, but merely potential distractions. What they do, how they do it, the price they charge and any games they play only matter if we let it.

There is enough noise that comes from the critic that lives in the human head. Isn’t it best not to add to the cacophony by simply ignoring what other people do?

“You can allow the noise from the competition to fade into the background. You can choose to act as if you were the market of one for the people you want to serve.” – Bernadette Jiwa, Marketing: A Love Story

Scott WintripNoise Canceling the Competition
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The Knowledge-Action Divide

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Wintrip Consulting Group : Take No PrisonersTake No Prisoners is a free biweekly memo from Scott Wintrip that explores how Radical Accountability prospers companies and changes lives. Instead of taking people hostage with outdated, heavy-handed, and ineffective methods of management, measurement, and motivation, Radical Accountability focuses on creating an unwavering responsibility for getting done what matters most.

Next time an employee tells you he already knows all about what you’re saying, ask the following:

That’s great! How much are you doing that?

Chances are there is a gap between what he says he knows and what he’s doing with that knowledge.

The divide between knowledge and action is plaguing companies across the globe. The dangerous assumption that just because someone knows something automatically means he’s doing it keeps him from assessing his actual behavior. Managers who don’t look closely at this gap are missing the opportunity to ensure that people are always doing the next right thing.

The need to get “back to basics” is a symptom of this common problem. Imagine what would happen if people stayed with those basics. And why shouldn’t they? If they are so basic, there should be no excuse nor any barriers to doing them. The real issue, more often than not, is the Knowledge-Action Divide. Bridge that gap and you’ll not only close a mental loophole, you’ll close more deals and retain more customers.

This Week’s Radical Accountability Activating Action: Take time this week to identify the gaps between knowledge and action. Next week, start closing those for good.


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Scott WintripThe Knowledge-Action Divide
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